The new Zebro's look Known for its authentic braaied chicken and famous sauce, Zebro’s has revealed a new corporate identity and store look that is as South African and welcoming as a traditional braai. Zebro’s started in the 90’s and grew from a small store in Caledon to over 54 stores across South Africa. The brand’s claim to fame and popularity rests on its coal-braaied chicken and unique basting sauce.  Zebro’s has chosen to return to its Cape roots to unveil the first of its new look stores in Stellenbosch. “Every brand goes through a period of reflection that requires business owners to assess their standing in the market,” says Jan de Beer, Managing Executive for Zebro’s “The revamp follows a shift in strategic direction for the brand.” “There has been a big change in how consumers view brands and perceive value. We asked ourselves the questions: Are we relevant? Are we connecting with consumers? Do we add real value to a consumer, not only in price but in produ...