BACKGROUND The Zebro's story begins in the early 1990s in small town of Caledon in the Western Cape, where customers could be found queuing for a very unique meal. This unique meal consisted of chicken portions, prepared in the traditional South African braai method using wood coals. The chicken was enhanced with a secret family basting and marinade sauce. Preparing chicken in this traditional way and adding the unique basting sauce was clearly a winning combination. Local businessman, John Hickman, decided that more people needed to enjoy this unique product and the first franchise concept outlet was opened in November 2001. During 2014, after substantial negotiations, Taste Holdings Limited acquired the Zebro’s franchise business, system and brand. Zebro’s is a member of the Taste Holdings Group and forms part of the Taste Food Division along with The Fish & Chip Co, Maxi’s, Domino’s Pizza and Starbucks. The Taste Holdings Group is a South African-based management group ...

Zebro’s Chicken heats things up as temperatures start to drop  There is no denying that South Africans love a braai. Something about the sights and smells, mixed with the bubbling conversation definitely draws people in to want to braai every chance they get. As any excuse to have a braai will do, more and more South Africans are bypassing the home fires and going to Zebro’s Chicken for that incomparable taste experience, which is healthier and tastier than other fast food chicken offerings. Although fast food choices have expanded dramatically in the past few decades, Zebro’s Chicken maintains its appeal for customers through its distinctive braai’ed taste, achieved by preparing its meals over an open fire. The franchise is arguably the only chain of its size to use this preparation method and flavour profile. Owned by Taste Holdings , Zebro’s Chicken has become well known for dishing up premium quality chicken and other dishes at an affordable price that represents real...