
Top SA business and franchise expo rebranded Thebe Reed Exhibitions has rebranded and expanded its successful Business Opportunities and Franchise Expo in line with changing trends in South African business. The annual expo previously known as the Business Opportunities and Franchise Expo will now be staged under the banner THE BUSINESS, ENTREPRENEURSHIP & FRANCHISE EXPO, reflecting the increased focus on entrepreneurship in South Africa. Brad Hook, Business Development Director at Thebe Reed Exhibitions, says the expo name recognises the wave of entrepreneurial spirit sweeping South Africa. “We feel the time is right to adjust the brand positioning to ensure that the show reflects the growing trends in the start-up, SME and franchise sector,” he says. Built on a proud 22-year tradition of helping to grow South African businesses, the BUSINESS, ENTREPRENEURSHIP & FRANCHISE EXPO remains the premier Southern African platform for business a...