Customer experience key Striving to make a good and lasting impression with your customers is the goal of every business. According to the Ernst & Young Global Consumer Banking Survey, customer needs are evolving but the basic requirements remain stable.  The survey explains that the modern customer is not satisfied with dedicated banking hours and wants a 24/7 banking service. This move is to simplify communication and transparency in how banks communicate with their customers Organisations are realising that there is a need for efficient customer service. Delivering good customer service on a regular basis can contribute to loyal and satisfied customers of your brand. “Helping customers make the right financial decisions is important to us. Our innovative culture and passion for excellence facilitates a healthy and authentic relationship with our customers. We constantly review and enhance our business processes to improve our customer experience,” says Zak Sival...