Domino’s Pizza opens two halaal stores in KZN
|The team from Newcastle|
Domino’s Pizza, the world’s leading pizza delivery company, opened its first two halaal stores in Phoenix and Newcastle.
“This is an important milestone for Domino’s Pizza and we are really excited to extend our offering to new communities,” says Roz Sandham, Managing Executive for Domino’s Pizza South Africa.
“Developing a halaal menu that retains the essence of the Domino’s Pizza offering involved listening to our customers and working closely with our franchisees. The halaal store openings are in response to an overwhelming demand for us to offer halaal options of our delicious menu.”
The process of opening the halaal stores was an extensive exercise, says Sandham. There are strict local and international food standards that had to be met. This process included finding the right products that comply with these standards and making sure that these products adhered to the strict principles set out by the various governing bodies.
After months of product testing, the new menu received the green light from Domino’s Pizza International. The ingredients that are used to create the pizzas in the new stores are locally sourced and halaal certified. Both stores received official halaal certification.
“What sets Domino’s Pizza apart is that we serve freshly prepared, hand tossed pizzas and quality toppings and now halaal customers can also enjoy a new, exciting menu that has loads of variety for the whole family to choose from,” concludes Sandham.