20 Bad habits/practices often used in small businesses
I was once asked to
give my views on the bad practices found in small businesses. After careful
consideration and consulting with entrepreneurs I had coached in the past, this
is my top 20 list, accepting, of course, that there are many more.
By Bob Power
While
many of the practices listed are, in fact, tantamount to breaking the law, cash-strapped
businesses caught in a catch-22 situation may resort to these practices in an
effort to ensure they live to fight another day.
How
do we stop these habits/practices? Typically these bad practices stem from two
factors - not having the right mentality to own a business and/or a lack of resources.
If these practices result because the owner does not have a head for business,
they should seriously consider going back into employment. If it is a lack of
finances, it may be addressed by attending training on how to own and sustain a
business.
- Appointing
a third party to prepare your business plan and then not making the effort
to understand the basics of that plan. While such a business plan may
convince the bank, your future success depends on your grasp of the business
plan.
- Complicating
the business plan. Keep the business plan simple and practical, especially
the executive summary. Business plans should never exaggerate; be honest
and realistic even when, as is often the case for new ventures, you are
forecasting a loss for the first year.
- Being
on bad footing with your bank manager. Remember, he can put you out of
business.
Cultivating a good
relationship is good business practice.
- Ignoring
communication from the Receiver of Revenue or lawyers is never a winning
solution.
- Poor
communications is a sure way to put yourself out of business. Answer all
communications, no matter how unpleasant and be particularly attentive to
your customers’ queries. Under the heading of good communication
practices, remember to switch your cell phone off during meetings.
- Overcharging
on your invoicing. Invoicing an exaggerated number of hours worked in an
attempt to boost your cash flow constitutes fraud.
- Not
clearly distinguishing between personal and business expenses. Don’t use
the company credit card for personal expenses, don’t abuse the company
vehicle and don’t claim personal travel as a business expense. Balance
your leave so as not to leave unqualified people in charge of the business
and take enough leave to alleviate stress and family problems.
- Poor
time management. Always being late for meetings will not necessarily be
interpreted by other parties to mean that you are very busy and making a
lot of money.
- Letting
stress get the better of you. Stress may lead to heavy smoking, drinking
and gambling - get advice before the habit becomes a problem.
- Falling
prey to ‘entrepreneurial excitement’ and watching the product, not the
profit. Avoid the pitfalls of rushing products into the market without the
necessary testing.
- Signing
legal documents and financial statements without understanding the content
and/or obtaining advice.
- Poor
presentation skills. Watch out for proposals that are too long and riddled
with incorrect spelling and grammatical errors.
- Procrastination.
The Oxford dictionary defines procrastination as: indecisive, delay,
dither, drag your feet, put things off, etc. We all do it, but it has no
place in running a successful business.
- Pushing
debtors for payment, but delaying payments to creditors. While this may
alleviate a momentary cash flow problem, this habit may cause problems
with creditors.
- Neglecting
advertising, marketing and even security may be a short term fix to a cash
flow problem, but is it worth the long term impact it may have on your
business success?
- Incurring
expenses by leasing premises, hiring staff and buying equipment before you
are ready.
- Not
understanding people. Loyalty quickly disappears when employees are continually
threatened with losing their jobs.
- Making
your mistakes the customer’s problem. What happened to ‘the customer is
always right’?
- Confusing
turnover with profit.
- An
issue raised by the entrepreneurs who assisted me in compiling this list
is that the term ‘entrepreneur’ is often overplayed. By referring to
themselves as small business owners instead, they have, for example, found
it easier to obtain finance. This results from the notion that
entrepreneurs take too many risks, while small business owners are
perceived as being more conservative. An interesting point for debate
certainly, however, I do believe that the ‘entrepreneur’ takes calculated
risks.
Perhaps
the worst habit of all is operating under the illusion of the 11th
commandment – ‘Thou shall not be found out’. So early in the new year, I would
encourage small business owners to assess their current situation objectively
and brave the necessary changes.
Power
Corporate Consulting
+27 11 880 7850
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