BACKGROUND Décor Express is a proudly South African company bringing a new look and feel to the home decorative products market. The concept was founded by friends Heyns Schoeman and Willie Prinsloo who decided to start their own retail chain. From the outset the intent was to expand their concept to all corners of South Africa, making their products conveniently available for all. Working together, the dynamic duo opened seven privately owned stores before selling their first two franchise stores in July of this year. Cornice Warehouse is the holding company for Décor Express and owner of the Décor Express trademark under whose authority franchise agreements will be issued. THE CONCEPT Décor Express franchisees own and operate a full-service Décor Express store, trading under the Décor Express trademark which offers them access to the franchisor’s proven procedures and trade secrets. Décor Express specialises in PVC ceilings and a wide range of home decorative products. St...