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Multi-unit franchising growing in South Africa

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Multi-unit franchising is becoming a growing trend globally and in South Africa, meaning a single franchisee owns more than one outlet in different geographies. This ownership model challenges the traditional paradigm of a single-unit franchisee that we are most accustomed to. Riaan Fouche, Chief Operating Officer (COO) Franchise at FNB Business says, “Multi-unit franchisees are a major trend in South Africa and more franchisors are giving first preferences to existing franchisees due to proven success and understanding of the franchisors brand. This enables the franchisor to grow their footprint in partnership with a franchisee while mitigating the level of risk associated with opening up a new outlet.” Fouche shares five advantages and disadvantages of a multi-unit franchisee: Advantages Diversify income – Having more than one source of revenue as a business improves cash flow and the lifeblood of a business. Knowing the system – There would be no need to start fr...