Scoot Over, There’s a New Marketing Man in Town
Sean Lilley, who has recently been appointed as the marketing manager of Scooters Pizza, brings with him a wealth of experience and expertise to the role, having been employed as a senior marketer for over 14 years.
Lilley has worked for some of South Africa’s most renowned food brands, including holding a position at Woolworths head office and Nando's global division Worldwide Licensing (WWL).
The latter position incorporated foods and franchise marketing in South Africa, Central and East Africa, South East Asia, the Middle East and Cyprus. His duties included developing and implementing integrated Through The Line campaigns, setting up marketing systems, and hiring and training marketing managers and partners in nine countries outside of South Africa for Nando’s WWL.
Further, while he was at Woolworths, Lilley managed the marketing function of eight out of ten product categories at Woolworths, and grew many brands exponentially through marketing interventions.
He was responsible for the brand awareness, salience and growth of all Woolworths franchise operations within South Africa, Botswana, Namibia and Mozambique as well as in the Middle East and East Africa, and launched and developed the Woolworths Engen Foodstop sub brand.
This extensive marketing experience has ensured that he is knowledgeable in a variety of food franchising aspects, including foods, non-foods, retail, fast-moving consumer goods, franchise restaurants, franchise retail marketing and local and global business development.
When Lilley is not blazing a trail through the marketing world, he is an avid fan of the outdoors and nature, and loves mountain biking, horse riding, and going hiking or camping with his friends at a whim’s notice.
Issued by : Shannon Roscher
PR Worx
011 896 1818 / 078 740 2869
shannon@prworx.co.za
On behalf of : Sean Lilley
Scooters Pizza
011 608 1999
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